London Selected Yearling Sale goes virtual for 2020

London, ON — London Selected Yearling Sale has been tasked with an unprecedented enterprise in 2020: to sell yearlings safely and effectively, while the number of people allowed to gather at an indoor facility has been so severely restricted in Ontario. Without being able to predict how the novel coronavirus will alter our future, we believe it is important to make a plan now, which will not change should Covid-19 continue to change our ability to conduct business, in person, this fall. For this reason, and for the safety of all participants, London Selected Yearling Sale has decided to go totally virtual using the well known online auction platform,

London Selected Yearling Sale will continue to support consignors and buyers with a traditional yearling sale catalog and offer enhanced features on our website. You can expect more videos and photos of each yearling both on the sale website and on We will also be providing a new application with Google Maps, which will help buyers find the yearlings they want to inspect prior to the sale. Every farm boarding yearlings in the sale will be marked with a pin on the sale website’s Google Maps, allowing buyers to plan their inspections of yearlings in the most efficient way possible.

“The decision to abandon our traditional live auction format at the Western Fair Agriplex in London, Ontario was a very difficult one; but we believe that this is the right thing to do for everyone involved”, said Ann Straatman, sale manager. “It is our hope that buyers and consignors will perceive this change to be an opportunity rather than a risk; which will expand our bidding audience without limitations.”

COVID-19 has changed the world we live in and no one is immune to its influence, both literally and figuratively. The London sales company will continue to help to bring to you, in the safest way possible, an outstanding group of mostly Ontario eligible yearlings, from some of the best maternal families available in our sport. The Ontario racing program and the product continue to be one of the best in North America and we eagerly look forward to your participation in the London Virtual Yearling Sale this October 18 until October 24 during our virtual auction on

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