by CJ Millar, Horsefly Group

Monticello, NY — RUS New York is welcoming two new sponsors in Crawford Farms and Eric Abbatiello Racing.

Crawford Farms will be a full series sponsor for the 2014 season. Crawford Farms has been a family-owned and operated farm since its inception in 1966.

Located on more than 100 acres in Durhamville, N.Y., it’s in the heart of New York State and their support for the 2014 Fair Series is greatly appreciated. Along with supporting RUS New York, Crawford Farms is also a major sponsor of the upcoming harness racing television series. They are deeply committed to the harness racing and Standardbred industryand their sponsorship and support will help promote RUS and harness racing across the nation.

The leading driver at Freehold, Eric Abbatiello of Eric Abbatiello Racing, has been a supporter of RUS since 2013 and is happy to support the RUS New York 2014 Fair Series.

RUS New York is thankful to the New York Sire Stakes and to two nationally recognized brands, Draper Therapies and Horse Quencher, which have also signed on as series sponsors to support RUS as a sport and promote the air Series.

RUS New York is still seeking funds to make the series a success. Benefits vary by level of sponsorship and include mention in fair programs, across the web, and ongoing mention in all publications online and off — including social, blogging, press releases and in the winner’s circle at the conclusion of each race.

All marketing is being handled by Horsefly Group, an international marketing agency, to ensure that sponsors get their brand in front of as many potential customers as possible.

Horsefly Group’s digital director, CJ Millar, is also the marketing director for RUS New York and a licensed RUS rider as well as an avid equestrian. All sponsorship inquiries can be directed to her at cj@horseflygroup.com or 973.626.3673.